The percentage added to the base cost of materials or labor to determine the selling price. Used in landscaping, mulch, and holiday lighting to price materials profitably.
Standard markup in the landscape and outdoor services industry ranges from 20% to 50% on materials, depending on the service. Markup covers overhead, handling, and profit margin. A markup should be calculated on top of wholesale cost to arrive at the customer-facing price.
"The contractor paid $180 wholesale for mulch. With a 35% markup, the customer was charged $243 for materials alone."
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